Blogging Advice

Ahh.. and there’s the proper spelling, because even though “blogging advise” is the second Google Search Suggestion, “blogging advice” is the first.  And this further supports one of the pieces of advice I am sharing about blogging that I learned at a recent webinar: that multiple postings throughout the day allow you to title blog headlines differently, which thereby increases your chances of matching a common or popular keyword or phrase. 

Yes, it’s true that “content is king” but the jewel in the crown is the content in the headline of the blog. The “weight” Google or Yahoo gives keywords appearing in titles of blog postings far exceeds the value content receives in the body of postings.

And that’s not even the advice I was planning to share with this post. This is:  We’ve discussed posting multiple times per day, and we’ve discussed on what days it is best to post.  Now let’s talk about the best times to post.   According to statistics compiled by “social media scientists” the best time to post is in the morning.  Well, that’s okay if you’re only posting one a day, but what about the second and third postings?  This is my third posting of the day and it is going “live” in the afternoon (or evening, depending upon your point of view and what part of the world you are on).

So, ultimately, the “time” you schedule for your posts depends upon the time zone you want to target… and we’ll talk about that next time.